Emmanuel Obruste, popularly known as ‘GehGeh’, has been appointed as the new brand ambassador for Landnest Homes and Properties, a leading real estate company focused on investment and property services.
The partnership was announced on Tuesday via Landnest’s official Instagram page, which described GehGeh as the company’s “financial freedom ambassador” and welcomed him to the brand family.
GehGeh, an influencer known for his viral ‘University of Wisdom and Understanding’ series, has gained popularity for his candid views on relationships and finance. His unique style and authenticity are expected to enhance Landnest’s engagement with a younger audience.
A video shared by the company showed GehGeh arriving at the Landnest office, signing official documents, and taking part in a photoshoot to commemorate the collaboration.
During the unveiling, GehGeh stated, “My name is GehGeh, and financial capability is what I stand for,” highlighting his focus on promoting financial literacy and empowerment.
The announcement drew enthusiastic reactions from fans on social media, with many praising the collaboration as a strategic and fitting partnership.
Some followers described it as one of the smartest influencer-brand deals of the year, noting that it reflects the growing trend of young Nigerians leveraging social influence for meaningful collaborations.
Landnest Homes and Properties continues to expand its reach among young investors and first-time homeowners through innovative marketing strategies and partnerships like this.
The company emphasized that GehGeh’s appointment aligns with its mission to promote financial awareness and accessible property investment opportunities for all Nigerians.
This collaboration marks a significant step in bridging social media influence and real estate investment education in Nigeria.



