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How I became Radio Presenter, Event Entertainer — Omo Culture

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In this interview with ROYAL NEWS Crew, Ajibade Adedayo, an ace Radio Presenter and Entertainer, on the occasion of his birthday today, 4th December, he speaks on how he ventured into the media industry and other sundry issues of national importance. Excerpts:

Adedayo Ajibade

About the celebrant

My name is Ajibade Adedayo ‘Omo Culture’ The Ebony presenter. I was born into the family of Mr. and Mrs. folorunsho Ajibade,
both are from Kwara State Irepodun / Ifelodun Local Government Areas and every 4th of December is my special day. I usually celebrate my birthday in very low key in appreciation of God Almighty. In addition, to the glory of God, I attended my primary, secondary and higher institution here in Kwara State.

How I became Radio Presenter

I ventured into media and entertainment industry with the gift of God and when I was small, I had a great passion for entertainment and I just followed 3D acronym Determination plus Decision that has taken me to my Destination in the journey of entertainment as a broadcaster.

Today I return all the glory back to Almighty God. I started the journey of entertainment from the church when I was in secondary school from cultural display entertaining people in the church and choir and gradually the work became easier and more interesting for me after my NCE program.

I went to meet Alhaji Abdulfatai Adeniyi Dankazeem because I do listen to his program when I was in secondary school to learn from his presentation on radio show and when I got to him, he accepted me as one of his boys and then we had a broadcast school owned by this great broadcaster and mentor and after all my training period with him, I started my own outfit and I registered with Corporate Affairs Commission and since then the name was registered with Dayo Ajibade Production Entertainment Enterprises. Later, I proceeded to the Kwara State polytechnic to study Mass Communication for National Diploma then after 5years, I went back to Federal polytechnic Offa for HND in Mass Communication which was sponsored by Threshold of Hope Foundation.

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How I became known as Omo Culture

I discovered my stage name Omo Culture through God because I love doing anything called Culture and I have vision to promote Yoruba culture and this radio presenting and Master of Ceremony ( MC) activities are what I am always happy anytime I am doing it.

I just created the name Omo Asa but I later thought of what every body can pronounce so, I later changed it to Omo Culture and since then, everybody use to call me that name and to the glory of God the name is going higher every day.

Experiences gathered on the job

My experience in entertainment industry since 1999 that I started the journey fully has been full of testimony and grace. I thank God for his mercies and grace over the journey and I always call myself destiny child. I always thank God for all my shoulders whom I lean on and all my fathers and mothers that always support my vision. If I begin to mention their names, I can not finish early but I can not do without mentioning Daddy and Mummy that are always there for me; Alhaji Dr Kamoru Yusuf MON (CEO Kam holding Ltd) and my beautiful mother, Alhaja Chief Dr Mariam Omobolanle Yusuf Erelu Abewaji (SAN Senior Abiyamo of Nigeria) also Otunba Dr. and Mrs. Oyin Mathew Jolayemi OFR (CEO Daily Needs Industry Ltd), Engr. Tayo Omorinoye (CEO Newsong Global Technology Services Ltd, Arch and Mrs Adewale Folashade Adekayaoja, Mr Tosin Jolayemi (MD Daily Needs Industry Ltd) and all my good people of the great nation. They are the wonderful minds that have being supporting the journey that makes it so easy.

Also, my wife, Mrs. Ajibade and my children Testimony, Miracle, Praise and Fortune Ajibade have been wonderful supporters and stakeholders in my journey of life to greatness, i love so darely. My friends since 17 years, Mr. Gbenga Mathew Olaifa, Mr Olushola Olaitan Ola Mathnic, Pharmacy they are just wonderful to me I can not thank them enough.

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My challenges

The challenges that is facing me as a broadcaster and entertainer is lack of sponsor on some of my radio programs. I have been working towards that and with this, I wish to have my own modern studio that will make the work more easy for me. This will enable me impact more knowledge into the lives of young ones that want to become broadcasters too. The most challenge is money, because, when there is money, all the work will be easy.

I also praying to have my own radio station too when I have money by God grace.

Role model

My role model and whom I always look at his method and way of entertaining people is Alhaji Abdulfatai Adeniyi Dankazeem. He is a boss and father too. I always acknowledge his part in the journey.

How government can support media industry

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Government can support the media by carrying every body along and by providing modern studio and provide job opportunities for broadcasters, presenters and journalists in both broadcast and print media. Also, government should try to encourage the people that are creating time to find all means to make people smile and keeping them updated on issues in the society.

Advice to youths

The little advice to the youths out there is that they should try and discover themselves and find all means to work when they have the strength and they should not join any bad group that will cut their lives short.

In addition, youths should not join the people that want money by all means and they should stop drug abuse because of their future as drug abuse kill faster and destroy life.

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